Cybersquatting complaint against the domain demix.com(Demix)- a sports equipment company.

Digital Pandit

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A World Intellectual Property Organization panel has found Sport and Fashion, Pte. Ltd., a sports equipment/apparel company, guilty of reverse domain name hijacking.

The company filed a cybersquatting complaint against the domain demix.com. It markets a brand called Demix.

Canadian company St. Lawrence Cement Inc owns the domain name. It markets cement products under the Demix brand.

The cement company registered the domain in 1998, well before the Complainant had any trademark rights to the term.


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