B2 Interactive acquires Storage.com

domainking131

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B2 Interactive has recently acquired the premium domain name Storage.com, according to a press release sent out today.
According to whois records, the domain name was first registered in October 1994.The seller is Self Storage Co, a subsidiary of Extra Space Management, Inc.

Here is the press release:

" After several years of involvement in the operation of Storage.com as a vendor of various services and more recently as the licensing, marketing, and development partner for the website, B² Interactive, based in Omaha, Neb., has purchased Storage.com from Self Storage Co., a subsidiary of Extra Space Management, Inc. The transaction includes the purchase of various domain names, including Storage.com, all intellectual property, and ongoing business concerns of the site. Financial terms of the transaction are not being disclosed.

B² Interactive’s founders have a long history of providing online marketing services to the self storage industry, dating back to 1998 when co-founder Bill Hipsher built the first online directory for the industry. Hipsher’s partner and co-founder, Brandon Taylor, has been developing websites for the storage industry, including websites for large and small operators, since the early 2000s. The B² Interactive team includes both storage and digital marketing professionals that have histories in providing online marketing services to the self storage industry for more than a decade.

The website and domain will be entirely owned and operated by B² Interactive with the company’s headquarters located in Omaha, Neb. B² Interactive has added more than 80 employees since 2012. The company serves the digital marketing needs of the self storage industry through its self storage websites while also providing marketing, SEO and web development services to hundreds of other local, regional and national firms through their digital marketing agencies.

“The last 17 years have led to this opportunity,” said Hipsher. “As a company, we have worked diligently over the last few years to build a team that can execute on a vision that we have had for Storage.com for a very long time. There were limits as to how far our teams could go in executing our vision for Storage.com without owning the domain name and business interests of the site. With this acquisition we can confidently say that we are poised to successfully develop Storage.com in a way that provides real value to self storage owners."
 
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