Amazon and Future Group ink deal to sell goods online

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"The deal is deeper than just transactional involvement with Amazon. We are exploring several synergies in data sharing, co-branding, crosspromotion and distribution network sharing through the partnership," confirmed Biyani, who has been quite vocal on whether ecommerce firms' deep discounting strategy makes business sense, suggesting that offering cheaper prices wouldn't help in the long run. "We are targeting gross merchandise sales of Rs 6,000 crore in next 3 years through the alliance," he ..

Read more at:
Amazon and Future Group ink deal to sell goods online; starting with apparel - The Economic Times
 

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