Joseph Peterson takes a look at fallbacks if the domain name you want is taken.
In a recent article on the expired domain market, I was struck by NameJet’s top sale for the week: Insurance1.com, which had been a developed website since 1996. What’s striking is that this domain showed its age immediately so that verifying the “vintage” was a mere formality. Many of you will share my gut reaction. We’ve been browsing the web such a long time, after all, that we recognize a dated naming convention as belonging to a certain era.
Many years ago, adding the numeral “1” after some juicy keyword was a recurrent workaround. If someone judged Insurance.com or Office.com or Trailer.com to be out of reach, then they went after Insurance1.com (1996) or Office1.com (1997) or Trailer1.com (1996). Those domains remain registered today, partly because of their very age and the back links they accrued.
Complete article on DomainNameWire
In a recent article on the expired domain market, I was struck by NameJet’s top sale for the week: Insurance1.com, which had been a developed website since 1996. What’s striking is that this domain showed its age immediately so that verifying the “vintage” was a mere formality. Many of you will share my gut reaction. We’ve been browsing the web such a long time, after all, that we recognize a dated naming convention as belonging to a certain era.
Many years ago, adding the numeral “1” after some juicy keyword was a recurrent workaround. If someone judged Insurance.com or Office.com or Trailer.com to be out of reach, then they went after Insurance1.com (1996) or Office1.com (1997) or Trailer1.com (1996). Those domains remain registered today, partly because of their very age and the back links they accrued.
Complete article on DomainNameWire
