The Sun tries to buy TheSun.com for $600,000

IT.com

Digital Pandit

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Then it engaged in reverse domain name hijacking.

The British tabloid The Sun unsuccessfully tried to buy the domain TheSun.com for $600,000, later resorting to reverse domain name hijacking to try to get the domain from its rightful owner. The publication uses the domain name TheSun.co.uk.

The paper first made a $300,000 offer for the domain in 2016. The owner asked for offers of $700,000 or more. Last year, The Sun made a $600,000 offer, only to have the owner request $2.5 million for the domain.

After its latest offer was rebuffed, the tabloid filed a cybersquatting complaint with World Intellectual Property Organization under the Uniform Domain Name Dispute Resolution Policy (UDRP).

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