The Extreme Power Of Generic Domain Names

domainking131

Forum Leader
Staff member
Domain names are vital to businesses, brands, marketing and so much more! One thing that so many companies fail to understand is the extreme power generic domain names hold.

Brand Name VS Generic

A companies brand name is a term that is taught (via marketing) and not always commonly known to individuals. A generic term is something that is already commonly known to somebody. For a real life example, Fandango is a brand that offers movie tickets.

  • Brand Name: Fandango
  • Generic Term: Movie Tickets
So why is a generic domain name like MovieTickets.com so important? So valuable?

People naturally go to a search engine and type “movie tickets” when they are interested in them. It’s a familiar term to them, easily remembered and relates to what they are looking for. The term “fandango” is not something naturally known/typed, unless the brand is known due to advertisement in some fashion.

Consider a common term, like Movie Tickets, as a domain name, MovieTickets.com as FREE ADVERTISING. Similar to word of mouth. It is also Fandangos job to get its website to rank well for terms relating to what the business offers. People naturally search for Movie Tickets, not always a brand name like Fandango. Search engines love generic, aged, .com domain names offering relevant content to them.

So what ranks #1 on Google for the search term movie tickets? MovieTickets.com Followed #2 by its matching Twitter account @movietickets. Keywords folks, that is how the internet is run. You search for the keywords Movie Tickets, a search engines job is to return relevant results to it. MovieTickets.com also back the #1 top tier ranking by doing an Adwords campaign. So MovieTickets.com hold the top 3 spots for a term that is searched millions of time per month!


This article is a great insight into brand name vs going for a generic name.

You may read it here
 
Similar threads
Thread starter Title Forum Replies Date
G Extreme premium 3 letter .IN for sale For Sale 0
H The Power of Prior Knowledge - Twister social media website - @Gold username for sale Webmaster Forum 1
Prashant Sharan .ORG is growing in power - GrowingPower.org sold for $45,999 at SnapNames Non-Indian Domains 0
DNJournal.com .ORG Demonstrates Growing Power - Tops This Week's Sales Chart with $45,999 Sale at SnapNames The Lounge 0
Prashant Sharan Michael Gilmour's thoughts on the power of Gossip in the industry Resources 0
Prashant Sharan The power of domaining: Mike Mann spent $20 bucks and makes almost forty grands Resources 0
Prashant Sharan The power of "No" in domain investing Resources 0
Prashant Sharan “Fake domain WHOIS” claims power MPA piracy cases in India General Indian Domain Name Discussion 0
Foroux Which altcoins do you believe have staying power? Cryptocurrencies 0
ritchie Power outage or internet downtime? The Lounge 5
domainking131 Jet.com - The Power of Premium Domain Positioning General Indian Domain Name Discussion 1
anquest City.TIPS Sells For €8.5K ​(appx. US$9,010​) ​Power.FINANCIAL For $3K, The DNJ TOP 20 New GTLDs 0
anquest POWER.com Sells For Nearly $1.3 Million | Ron Jackson | DN Journal Non-Indian Domains 0
G The Power Of Domain Parking Parking 9
the_poet BuyDomains – Blocked in India, among power outages General Indian Domain Name Discussion 0
ebiz4india The Power of Belief will Destroy all your Myths - Believe me. The Lounge 0
Prashant Sharan Be cautious of “Generic” Sounding Trademarks Resources 0
Prashant Sharan SCOTUS rules in favour of booking.com - Now, you can trademark generic domains Legal Issues and Dispute 0
Prashant Sharan Elliot Silver on downside of using generic keyword for branding Resources 0
Prashant Sharan Trademark rights on Generic Domains to be considered by the US Supreme Court Non-Indian Domains 0
Prashant Sharan GoDaddy sold a portfolio of Generic Domain Names Registrars 0
Prashant Sharan Generic word .com domain names are a great bargain Resources 0
Aubits Indian Brands using Generic Phrases/Keywords - .IN and .CO.IN General Indian Domain Name Discussion 4
Prashant Sharan Generic, dictionary domain names can be trademarked- An US appeals court ruling Resources 0
D Buying Generic consumer product related single word domains Domains Wanted 11
A SPEEDILY.org - GENERIC 1 WORD DICTIONARY NAME Non-India Related Domains 0
J Generic domain names and brand names are on offer. Non-India Related Domains 3
domainking131 Companies that understand generic domain names Non-Indian Domains 0
Ram Babu Premium generic domains sale-.com, .net, .org, .co.uk, .ae, nz Non-India Related Domains 0
Ram Babu Indian based premium generic domains for sale For Sale 0
M Rummy.us - generic name! Non-India Related Domains 1
domainking131 Telepathy, Inc. hit with UDRP over generic domain Fakir.com Non-Indian Domains 0
D Appraisal request for India related premium generic Domains Domain Appraisals 2
master2009 Keratoid.com - Premium 1 Word Generic Dictionary Domain - Ultra Brandable External Auctions 1
master2009 Premium 1 Word Generic Dictionary Domain - Ultra Brandable - 15 Years Aged External Auctions 0
DomainSherpa Lower Your Risk of UDRP Action in Generic Domain Name Investments The Lounge 0
domainking131 Donald Trump wins generic domain TrumpCard.com in UDRP Non-Indian Domains 2
domainking131 Sedo's handpicked generic .COM auction is going on Non-Indian Domains 2
M Extremly fast tool for finding LLL, LL and other short generic domains. For Sale / Advertising 3
ajf7688 138 Generic, One Word, LLL domain portfolio for sale For Sale 0
CyberKing Generic TLDs Impacted By New gTLDs While ccTLDs Are Going Strong New GTLDs 1
domainking131 .Online could be best generic domain yet New GTLDs 0
ebiz4india ✔ Generic Keywords .IN Domains For Sale For Sale 0
D the importance of their generic and exact match domain names General Indian Domain Name Discussion 0
H LLL.in, NNN.in and other generic keywords for sale For Sale 0
RealDomainer Short Generic Dot In Names' Sale - Limited Period Offer For Sale / Advertising 2
C Domain Registration with generic or Dictionary names Indian Websites and Start-ups 3
C Generic/Dictionary or TM term? Legal Issues and Dispute 1
T CHEAP Premium Generic .in Domians - Bikni.in,... For Sale 0
RealDomainer Generic Phrase & Product Dot Com Names for Sale Non-India Related Domains 0

Similar threads

whois



Forums dedicated to Indian domain names, including buying, selling, appraising, developing, and monetizing.

About Us

Threads
26,903
Messages
73,878
Members
7,639
Latest member
rohanarya2612
Top Bottom