State Farm couldn't make it in the BigStateFarmAgent.com UDRP

Digital Pandit

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State Farm, the very large insurance company, filed a UDRP against BigStateFarmAgent.com. The UDRP was filed at the National Arbitration Forum (NAF), and the respondent did not file a response to the UDRP. Surprisingly to me, the panelist ruled against State Farm and the domain name will be retained by the registrant.

The panelist did not find the domain name to be confusingly similar to State Farm’s trademark, and as a result, the UDRP failed. Because a UDRP requires a complainant to prove all aspects of the UDRP, the panelist did not discuss the issues of the domain name being registered and used in bad faith, nor did he discuss whether or not the domain registrant had legitimate rights and interests in the domain name.

Here’s an excerpt from the decision discussing why the panelist ruled that the domain name was not confusingly similar to State Farm trademarks:

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