Search Optimization Vs Sponsored Search: What is better?

Digital Pandit

Well-Known Member
Country flag
Whether a company embarks on typical optimization processes or just gives in and goes straight for Google’s recently re-branded “Google Ads” program is probably a question best answered only by someone who has been watching both of them evolve over the years, because both of them do work, and both can be used to grow your business exponentially, but figuring out which one works better or which will cost more is something the average business owner just has no idea about it.

For many years I recommended strictly Search Engine Optimization (“SEO”) as this was the core and foundation of my Internet business building experience – I just couldn’t have done it without SEO. My life would have been completely different. However, those were very different times and for the last few years I’ve loosened up considerably and typically recommend that if you have a serious project and you want to realistically compete with all of the companies out there, it’s going to have to be – all or nothing.

Source
 
Similar threads
Thread starter Title Forum Replies Date
Digital Pandit Oath now has a patent for integrated domain + trademark search Registrars 0
Digital Pandit Google's search console now has an enhanced Association page Registrars 0
Digital Pandit “Page experience” will now be a factor in Google search rankings starting in May Resources 0
Digital Pandit Elliot Silver's favourite search on NameBio Resources 0
Digital Pandit GoDaddy's latest update: Add to Cart and Advanced Search Features Registrars 0
Digital Pandit Alvin Brown on how to search GoDaddy Domain Auctions using the “old” API Resources 0
Digital Pandit Verisign now has a domain search ranking patent Registrars 0
Digital Pandit ATTENTION REQUIRED !!! : Now page experience can become a ranking factor in Google search Registrars 0
Digital Pandit DNW Interview: Dofo wants to improve domain search Resources 0
Digital Pandit Michael Cyger's two cents on the importance of Exact Match Search Volume and CPC Metrics Resources 0
Digital Pandit Google helps in these uncertain times with its new CoronaVirus website and expanded COVID19 search Registrars 0
Digital Pandit Favicons in Google search results maybe not be forever Registrars 0
Digital Pandit New Features On GoDaddy: Search and Watchlist capabilities in the Investor App Registrars 0
Digital Pandit Google Search liaison tweets about domain names Resources 0
Digital Pandit Domain names make a comeback in the Google search results Registrars 0
Digital Pandit GoDaddy Whois search page helps you contact the registrant with an official GoDaddy mail Registrars 0
Digital Pandit Namecheap brings forth a cool new feature to domain search Registrars 0
Digital Pandit Who exactly stands to benefit if Google removes URLs from search results Resources 0
Digital Pandit Podcast: Leveraging the search engine value of expired domains Resources 0
Digital Pandit Google now has two new tools to understand your videos’ performance in Search Resources 0
Digital Pandit Now find fresher data on Google Search Console Registrars 0
Digital Pandit How Google seems to have lost part of the search index! Registrars 0
Domainyx Lithium Batteries - 27,1k search monthly Non-India Related Domains 0
Digital Pandit Totally agree: These search parameters and features will improve domain discoverability Resources 0
Digital Pandit Making domain search better Non-Indian Domains 0
Digital Pandit Namecheap launches a new bulk domain name search tool -'Beast Mode' Registrars 0
Digital Pandit Google adds "Discover" data to Search Console Resources 0
Digital Pandit Sedo revitalizes its expired domain auction search ; allows search by SEO and Google metrics Non-Indian Domains 0
Digital Pandit John Colascione: Google Search Console Consolidates Common Variations Into Single Domain Resources 0
Digital Pandit Say bye bye to the search bar Resources 0
Digital Pandit Google : Now offers “domain properties” in Search Console Resources 0
Digital Pandit Domain marketplaces are leaving money on the table with poor search features Resources 0
Digital Pandit WordPress.com to use Donuts Relevant Name Search Resources 0
JulienJ LinkedIn Search Stats Can Help ID a Prospective Buyer Resources 0
JulienJ Tip for using DomainTools' Domain Search Tool Resources 0
JulienJ Google rolling out mobile-first search indexing Marketing Your Website 1
JackD No more “view image” option in #Google search The Lounge 0
JulienJ Donuts offers free name search technology New GTLDs 0
JulienJ Epik takes Whois search counts to another level The Lounge 0
domainking131 Google Won't Change Search Results Based On Google Domain Names Anymore Webmaster Forum 2
owl Google Searches Now Focus on Your Actual Location, Not the ccTLD in Your Search Non-Indian Domains 2
CyberKing Great search terms - keyword names in CO.IN extension for sale For Sale 1
A What is the most popular search term in India? General Indian Domain Name Discussion 0
jedi Domain Former New Delhi job search domain * QUICKIC.com * now available For Sale 5
domainking131 Search Google before buying a domain name Resources 1
T High Search Engine Results One Word .in For Sale 0
Swisslist When The Search Is For Your Brandname Marketing Your Website 1
Mohit Bardia Domain For SALE - DA : 22 , PA : 35, Backlinks : 241, Lakhs of Monthly Search For Sale 0
domainking131 New Feature: Search Geo and Geo+Keyword Domain Sales! Resources 0
domainking131 Women are spending more time on Google search than men. Here’s what they are looking for The Lounge 0

Similar threads

whois



Forums dedicated to Indian domain names, including buying, selling, appraising, developing, and monetizing.

About Us

Threads
27,757
Messages
74,852
Members
7,687
Latest member
Leah Gotti G
Top Bottom