Morgan Linton warns about domain name changes

Discussion in 'Resources' started by Prashant Sharan, Nov 15, 2019.

  1. Prashant Sharan

    Prashant Sharan India Well-Known Member

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    "As detailed by BetaKit, six months ago, logo and brand identity platform Looka changed its name from LogoJoy as it embarked on an expansion beyond its AI-driven logo service. Dawson Whitfield, Looka’s co-founder and CEO, told BetaKit that his company anticipated a 20 to 30% drop in organic traffic as a result of the domain switch from logojoy.com to looka.com, with a three to six month recovery period."


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