Morgan Linton on category-killer domain names' relevance in today's time

Digital Pandit

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When I first started buying domain names in 2007 category-killer domains were all the rage. Just to make sure we’re all using the same terminology here, by category-killer I mean domains that describe a specific product category.

Here’s a relevant example of one today. So we all know that beer is so last year and hard seltzer is in, big-time right? (okay I personally still prefer beer but I’m starting to feel like the odd man out).

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