Indigo.com sold

Discussion in 'Non-Indian Domains' started by JulienJ, Feb 12, 2018.

  1. JulienJ

    JulienJ India Member

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    When you visit Indigo.com and land on IndigoInstruments.com, there is a message noting the domain name change. On the page with more information about the domain name change, it states, “We have changed our domain. “INDIGO.COM” has moved to “INDIGOINSTRUMENTS.COM” SAME NAME – DIFFERENT DOMAIN.” Smartly, it looks like Indigo Instruments has owned the longer IndigoInstruments.com domain name since 1999. This likely made the domain name shift a bit easier and less costly for them. Whether the company bought this domain name for defensive reasons or in anticipation of a future sale of Indigo.com, it was wise and showed great foresight.

    The company that appears to be the new registrant operates its business on the Canadian ccTLD domain name, Indigo.ca. From my perspective, getting the exact match .com domain name was a very smart move for this industry leader. It will be interesting to see if they decide to forward the .com domain name to the .ca domain name, use it independently, or opt to change their domain name to the .com.

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