How will new gTLDs rank?? Coffee.club on first page of Google

IT.com

domainking131

Forum Leader
Staff member
Ever since the roll out of the new gTLD program was announced one of the big questions everyone asked is how domain names using new gTLDs would rank in the search engines against more established extensions like .com, .net and .org?

Coffee.club, which just launched a week ago has landed on the 1st page of Google organically.

Yes they are also advertising under the key term, but they also are ranking on the 1st page of Google organically beating out domain names like coffeeclub.com and thecoffeeclub.com which is actually forwarded to coffeeclub.com.au, Green Mountain Starbucks, Coffee of the month club, keurig and a ton more sites which have obviously been around a lot longer than a week.

What are your thoughts on the ranking of new gTLDs in the Search Engines??
Are the Search Engines supporting new gTLDs in ranking them?
 

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