Google talks about using expired domains for backlinks and SEO

Digital Pandit

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The company doesn’t want people to game the system but doesn’t want to wrongly penalize a domain, either.

When you see an expired domain auction for a crappy domain reaching stratospheric levels, you can be that people are bidding on it because it used to have an active website. They acquire the domain name to take advantage of the existing search engine rankings and backlinks pointing to the domain.

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