.eco

IT.com
Great article.

Good news for ICANN - they'll get a lot of extra money for little work.

However, I just can't see why there would be much end user demand for .eco.
 
Jeff hit it on the head. .Eco will be another really-hype TLD, and then its popularity will bottom out..Lets see what becomes of it then.
 
Sad part is that ICANN is going all out to introduce new extensions - like zulu and others. So instead of streamline existing gTLD's ccTLD's, IDN's and stuff - get ready for the community TLD's as well :)

Read It HERE
And if you are rich and can afford applying - you know where to reach ICANN
 

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