Donuts slashes prices, takes hundreds of thousands out of premium status altogether

Digital Pandit

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Donuts is to overhaul the pricing on 1.1 million registry-reserved “premium” domain names, taking hundreds of thousands out of premium status altogether.

The company said today that it has decided to reduce the registration cost of 250,000 domains across its 242 new gTLDs. Discounts as deep as 90% are possible, judging by the company’s pricing page.

A further 850,000 will have their premium tag removed and return to regular pricing.

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