Domain name relationship

Discussion in 'Indian Websites and Start-ups' started by cogbuddy, Dec 8, 2008.

  1. cogbuddy

    cogbuddy New Member

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    I think so the domain plays a vital role in developing the business. It can be very good if the domain is about the product or business they are going to be involved in. So that it might be easy for the remembrance. But some people argue that it is not true. Take the example of Google.com and yahoo.com. What is the relation of domain. I feel like these companies are already branded. But my point will be valid for a new comer.
     
  2. Jeff
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    Jeff Canada Administrator Staff Member

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    A domain name is not a panacea, but if a company has a good one, it can significantly reduce the costs of the company's branding and marketing - so over time, it pays for itself.

    There are lots of other advantages - a good domain name builds credibility. For instance, if a company owns Product.in, then that conveys the message that they are a leader in that product's field in India.
     
  3. indona

    indona New Member

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    Like before I don't agree with this one. Most companies like to brand themselves either with their company name or their brand name and its true world over.

    Using a secondary domain name that ultimately forwards visitors to original website is a good idea but developing content in name of products is not much useful.