Diwali - The hottest keyword this year for .IN domains (.COM.s .CO.INs also)!


Domain Investor
Country flag
Yes in the year 2014 - Indian eCommerce and Diwali Shopping are finally converging in a (both Mobile First and Online), the hottest keyword this month is going to surely be "Diwali" on Google.co.in's list - followed by phrases such as Diwali Dhamaka, Diwali Sale, Diwali Shopping, Diwali Deals most likely...prefixes and suffixed like "grand", "mega" "bumper" "super" "jumbo" are all in the limelight...permutations endless......

Given the number of such event/context specific .IN/.CO/IN and .COM domains registered in the last week alone this trend is here to stay for years to come...trolls or otherwise.

We have data showing at least a 10x growth of "type in" traffic and another 5X search based traffic on these domains lately in our own select portfolio.

It is no mere rumor that "A" big player in Indian Digital Commerce has been acquiring EMDs related to India. Yes ".IN" digital commerce related domains are SUPER HOT!

SUMMARY - The significance of EMD and SEO in Indian e-Commerce with intense competition in the digital commerce world which is undergoing a tectonic shift currently is likely to intensify the "land grab" among these players and hence the premiums on these domains will skyrocket IMO.

So have you got a Amazing domain name in your portfolio or have you Snapped a Diwali gift related domain or Flipped one (pun intended on those bold words ), we surely have!:rolleyes:
Last edited by a moderator:


Domain Investor
Country flag
I've got DIWALI.IN , but see little traffic :|

You will probably see a traffic increase this month and the next, diwali is a seasonal keyword.

Anyway I don't think the traffic will be so high, type in traffic even in these months does not seem to be very high (according to adwords). If you develop a website with good content and some authoritative backlinks, traffic could be much more from search engines.
Last edited by a moderator:


Domain Investor
Country flag
I've got DIWALI.IN , but see little traffic :|

Not surprised... a developed site with rich content on that domain could drive traffic...then possibly "brand-able"..

On the other hand EMD's are being sought for catch phrases and shopping/commerce related domains ...Today we were surprised we could hand register - "MithaiShop.IN" (aka Sweet Shop). It is an excellent one given "Diwali Sweets" are a popular search term this season.

Also see HelpCMOs | Inuxu (Just FYI)


Active Member
Good that others see the real opportunity to registers cognitive Indian pathways other than the well trodden English/USA language URL's This link is about export for scale (The future of India 4 sure =http://yourstory.com/2014/10/raymond-online/ ) but in terms of Modi's national India centric future (without home consumers No GNP) it is about holding on to ones national identity / culture as exemplified with Yatra & Shaadi (dot) com. When I talk to people in India I am sometimes interrupted while they speak to family or friends and the language changes to Hindi / English IMO the opportunity is using the hindsight you have and taking the long term investment view of romamised search words terms for a market of 1.2 billion that with Japan is the bulwark of democracy in Asia and at this point financial supported by ? : ) place your bets.


Domain Investor
Country flag
Based on Ace's posting where do you see the the 10x growth in "type in"traffic. .IN or .CO.IN or .COM domains.

See it in EMDs related to Diwali Sales/Shopping etc. across .IN or .CO.IN or .COM domains in our portfolio. These were newly acquired domains with no site content, now with basic keyword and meta tags added hope to see some more growth as they get picked up..


I registered these today Oct 14, 2014 :







Cheers !!!
Similar threads
Thread starter Title Forum Replies Date
Jeff Happy Diwali! General Indian Domain Name Discussion 0
CyberKing A flood INDRPs post Diwali holiday season Legal Issues and Dispute 0
Jeff Happy Diwali! The Lounge 0
techno 24 Hours Only - Many Super .IN Domains - Diwali Special For Sale 1
Tushar Diwali Offer - Premium .IN Domains - Cheapest Price -- $25* For Sale 1
ajf7688 InForum.in Exclusive: Diwali Offer valid for 48 Hours For Sale 0
skyshipper diwali deal For Sale 3
D Diwali Specific Name For Sale 1
Jeff Diwali wishes! The Lounge 4
ebiz4india Diwali Bulk Offer - 12 Domains For Sale 0
D Diwali Wishes For Sale 6
ebiz4india Premium Domains Available 4 Sale - Diwali Offer...! For Sale 0
Ceres Diwali 2009 The Lounge 2
Jeff Happy Diwali! The Lounge 1
ildomains Zumba.io @Flippa 1,ooo,ooo exact match google searches for the hottest fitness workout External Auctions 0
DomainSherpa Where to Buy the Hottest .IO Domain Names That Startups Want – With Mike Carson The Lounge 0
jigyasa Hottest topic of domain today General Indian Domain Name Discussion 5
Z The hottest? Indian Websites and Start-ups 2
C hottest indian domain up for sale For Sale 0
Prashant Sharan A review of Sedo’s keyword domain auction Registrars 0
Prashant Sharan Elliot Silver on downside of using generic keyword for branding Resources 0
J keyword research tools in multi-languages Webmaster Forum 0
T Liquidation of 47 keyword .in names For Sale 2
Prashant Sharan Content plus Keyword Domains-Winning formula for Wazimo Resources 0
Prashant Sharan Top 10 Keyword Registration Trends Non-Indian Domains 0
Prashant Sharan John Colascione : Google Promotes Alternative Uniregistry URL in Keyword Planner “How To” Video Resources 0
ourdotin Keyword.in Domain Names for sale For Sale 0
R Taking offer on keyword .in domain.. cyberschool.in For Sale 0
CyberKing Buzzword.IN - Keyword about hot keywords! For Sale 0
JulienJ How to set a keyword category on Uniregistry parked domains Registrars 0
Gaurav Footy.tv | Low Reserve | .tv keyword that goes perfectly with the extension. External Auctions 0
domainking131 Keyword Rich 100+ .COM Reg Fee Opps Includes Some People Names The Lounge 0
kriss05 Keyword/domain hack/short .in domains: aDay.in, JobBank.in, gooo.in, eShopper.in etc. For Sale 6
domainking131 Behind The Keyword – Media Non-Indian Domains 0
R keyword based .in domains @ $50 each.. forgive.in For Sale 0
CyberKing Great search terms - keyword names in CO.IN extension for sale For Sale 1
A Jeff Plz Appraise few Keyword domains Domain Appraisals 3
domainking131 Behind the Brandable Keyword: Geek Non-Indian Domains 3
P .in keyword names for sale at very low Buy Now prices for clearance For Sale 0
domainking131 List of Newer “Keyword Rich” gTLD Domains Changing Hands So Far This Year (NameBio) New GTLDs 0
R appraisal for keyword based domains Domain Appraisals 0
M Keyword.co.in Names:comparisons.co.in,titles.co.in etc.. For Sale 10
Jas Keyword optimization Parking 2
marsh Using the Google keyword tool Marketing Your Website 6
I Buying lll.in or keyword.in domains Domains Wanted 9
Vinay 15 Premium Keyword Domains: xHotel.in - xInsurance.in - xProperty.in For Sale 0
Prashant Battul Premium .in keyword domains for sale For Sale 0
Prashant Battul Daily/Monthly 3L|4N|CVCV|Keyword .in domains expiring list Available / Expiring Indian Domain Names 2
R New Year Sale @20$ for .in keyword For Sale 2

Similar threads


Forums dedicated to Indian domain names, including buying, selling, appraising, developing, and monetizing.

About Us

Latest member
Top Bottom