Not many executives understand the power of branding. The ones that do create brands that define industries.
After speaking with thousands of companies, it was easy to differentiate the people that understood branding and marketing. The ones that do created brands that communicate authority and leadership in their verticals while giving them the ability to pivot with any industry trends.
Today creating a brand or marketing campaign starts with domain availability.
Branding and domain strategies are inseparable.
When a domain name is acquired correctly, it elevates a brand to a position of authority, supercharges any marketing campaign and increases conversion by being easy to remember while pre-selling the brand.
A poor domain name requires more marketing dollars that are wasted on communicating the domain versus the brand message. Worse, it can even drive traffic to a competitor or another brand.
A domain name is an asset with a return on investment that pays out for the life of the brand.
You may download the book from Media Options
After speaking with thousands of companies, it was easy to differentiate the people that understood branding and marketing. The ones that do created brands that communicate authority and leadership in their verticals while giving them the ability to pivot with any industry trends.
Today creating a brand or marketing campaign starts with domain availability.
Branding and domain strategies are inseparable.
When a domain name is acquired correctly, it elevates a brand to a position of authority, supercharges any marketing campaign and increases conversion by being easy to remember while pre-selling the brand.
A poor domain name requires more marketing dollars that are wasted on communicating the domain versus the brand message. Worse, it can even drive traffic to a competitor or another brand.
A domain name is an asset with a return on investment that pays out for the life of the brand.
You may download the book from Media Options