Beware while buying a domain-it can come with a penalty!

Digital Pandit

Well-Known Member
Country flag
I was reading an interesting article in Search Engine Journal this morning about how Google penalizes some domain names, and doesn’t lift the penalty even years later after the domain has changed hands and has a new site on it.

It’s something that some new domain owners find out the hard way. One specific case highlighted in the article is a company that purchased the domain name Girlfriend.com. Here’s the scoop:

“We bought the domain three years ago to have a brand called Girlfriend Collective, it’s a clothing company on the Shopify platform.
We haven’t had any… warnings from our webmaster tools that says we have any penalizations… So I was just wondering if there was any other underlying issues that you would know outside of that…
The domain is girlfriend.com and the query would be Girlfriend Collective.
It’s been as high as the second page of the SERPs, but… we get quite a few search queries for our own branded terms… it will not show up.
My assumption was that before we bought it, it was a pretty spammy dating directory.”


(Source – Search Engine Journal)


Read the full article here
 

whois

Recent Posts



Forums dedicated to Indian domain names, including buying, selling, appraising, developing, and monetizing.

About Us

Threads
28,426
Messages
75,668
Members
7,764
Latest member
frozenwala348
Top Bottom