Barclays Launches Hindi Website

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Ceres

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Barclays is the first ever foreign bank in India to have a website in the Hindi language.

"Barclays is committed to offering services that make banking easy and accessible to all. India is a very important market for Barclays globally," said Samir Bhatia, managing director (India and Indian Ocean) of the global retail and commercial banking division of Barclays. He said, "We serve people across all customer segments and the launch of the Hindi website only strengthens our commitment in this direction."

You can read more about this at: CXOtoday.com > Barclays Launches Hindi Website

The url itself does not seem to be Hindi, just the content (see: http://www.barclays.in/hindi/index.htm). Nevertheless, it's a smart move by Barclays.
 
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Indeed its a smart move. Advertising & promoting your business in local language that corporates have learned over the time. Everyone from Nokia to Yahoo to Microsoft and now Barclays have tuned up their services to cater larger chunk.
 
hi raghav,just check sedo auction history,barclays.in was sold for xxxx some time back,so now they are using it ,!!!b.t.w. willing to part with it for midxxx!!
 
Also, Tata Teleservices has just launched a Hindi version of their Tata Indicom website.

No other Indian telecom operator offers information on their website in any Indian language.

The Hindi subset of the Tata Indicom website has been created keeping in mind the huge volume of users who will be comfortable in accessing it in Hindi. This will enable and help Tata Indicom connect beyond urban areas and reach out to the rural masses.

Source: Tata Teleservices Launches Hindi Website

Perhaps even more companies will follow?
 

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