Google’s Domain Buying Spree Continues With ABCAlphabet.com & Alphabet.kr

Google Inc. continues it’s onslaught of buying and registering domain names relating to its announcement on August 10, 2015 of it’s new holding company, Alphabet Inc.

So much talk has been behind the ABC.xyz domain acquisition, yet Alphabet Inc. has been on a domain buying spree every since buying many other domain names related to “ABC” and “Alphabet”.

I’m not sure how much Google has spent on acquiring all the versions of “ABC” or Alphabet” domains it has but it has to be a fairly large sum IMHO by now.

Google has continued to use domain name brand protection service MarkMonitor to help in acquiring and registering relating domain names. Potentially upwards of a hundred + domain names have been purchased or registered by MarkMonitor/Google relating to ABC and Alphabet.

The Domains

This author makes it seem as if Google is spending too much acquiring these domains. But is Google reallly overpaying?I dont think so.

Because its not about price, its about value. For google to SECURE its GIANT online brand at a few thousand dollars a pop(and google probably wont buy more than low xx number of alphabet related domains) its not an overexpenditure by Google. Google wont even spend $200K on all these names.lol. There is value to Google in buying these names so i dont think all these purchases are too "pricey" for big G.